The Moser Swiss Alp Watch looks and feels just like the Apple Watch on the wrist, and in fact is the same size as the 38 mm variation. It is white gold, so the weight is considerably more, but the feel is very much the same. Only 50 pieces will be made, all in white gold, and at a price of $24,900 – only a little bit more than the all-rose-gold Apple Watch Edition. If you’re interested in one, we expect them to not be on the market for long – either they’ll sell out quickly, or Apple will shut this down in a matter of days. Either way, gotta give some props to Moser for having fun with the state of Swiss watchmaking and its seemingly incessant obsession with what Apple is doing.
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