https://www.shootonline.com/video/top-spot-week-daniel-wolfe-directs-longest-night -tag-heuer-ddb-paris To mark its 160th anniversary, TAG Heuer is relaunching its iconic collection, TAG Heuer Carrera, born from a passion for motor racing. To promote the occasion, DDB Paris teamed with TAG Heuer to create a campaign featuring an endurance racing car driver behind the wheel at night, overcoming seemingly impossible challenges with mental strength, resiliency and sheer passion for action. A prime component of the campaign is this 100-second film, “The Longest Night,” directed by Daniel Wolfe via production company Standard. From the YouTube video: Inspired by the world of endurance racing which gave birth to the unique TAG Heuer Carrera model, the “FOREVER CHASING TOMORROW” campaign encapsulates a truth that has become even more relevant in today’s world: no matter the challenges ahead, one is driven to build the future. Endurance racing embodies this exceptional resilient mindset that strongly resonates with the new generations: keeping the drive alive, facing adversity, never giving up.